Today is a Boden-centric day. One part of the post is a pic of me in a dress that I bought on super-sale from their Spring/Summer 2009 collection. This bad boy of a dress may still be on sale over at their US site.
And here it is, the blue bubble dress, as I affectionately have named this. I wore it when it was raining cats and dogs here in Virginia, and I just felt like the dress matched the mood of the day. It is a beautiful print, and can be worn casually (like I have done), or you could dress it up (maybe with tights, heels, pretty jewelry, and maybe a contrasting belt).
It is a jersey fabric dress, and Boden does their jersey dresses right...they always seem to be the best weight and they always seem to hit the curves of a woman's body well. I also love that they do many of their jersey dresses in prints, as opposed to my favorite company, who tends to stick to one color options...I wonder who I might be talking about? Hmmm...
Two...and this is so ridiculously cool...that if you are reading this over at J. Crew...please, please, please, for the love of all things fashionable...start doing this...the video catwalk of all dresses, skirts, and coats. At Boden, they have the SAME model walk down a catwalk in all the different types of dresses, skirts, and coats that they have created for that season. If you are on the fence of whether or not you should purchase an item, this video feature can make your decision easier. In fact, it was the video feature that convinced me to buy this coat (in turquoise) back when it was on a 20% sale. When you watch the video, you see how it flows over this model's body, you see the contrast lining, you notice how easy (or difficult) the buttons are to button, etc. It is a GREAT feature...and very, very helpful. The reviews from actual customers will always be MY favorite way to gauge whether something will work for me, but this video catwalk is up there in helping me decide. I also adore that Boden individually measures items at various places so you can, with the help of your handy-dandy measuring tape (you have one, right?), decide which size is also best for you.
These reasons, plus Boden's very unique style, keep me reaching across the Atlantic to get more from them. Poor J. Crew loses a lot of money to them from me...
It is a jersey fabric dress, and Boden does their jersey dresses right...they always seem to be the best weight and they always seem to hit the curves of a woman's body well. I also love that they do many of their jersey dresses in prints, as opposed to my favorite company, who tends to stick to one color options...I wonder who I might be talking about? Hmmm...
Two...and this is so ridiculously cool...that if you are reading this over at J. Crew...please, please, please, for the love of all things fashionable...start doing this...the video catwalk of all dresses, skirts, and coats. At Boden, they have the SAME model walk down a catwalk in all the different types of dresses, skirts, and coats that they have created for that season. If you are on the fence of whether or not you should purchase an item, this video feature can make your decision easier. In fact, it was the video feature that convinced me to buy this coat (in turquoise) back when it was on a 20% sale. When you watch the video, you see how it flows over this model's body, you see the contrast lining, you notice how easy (or difficult) the buttons are to button, etc. It is a GREAT feature...and very, very helpful. The reviews from actual customers will always be MY favorite way to gauge whether something will work for me, but this video catwalk is up there in helping me decide. I also adore that Boden individually measures items at various places so you can, with the help of your handy-dandy measuring tape (you have one, right?), decide which size is also best for you.
These reasons, plus Boden's very unique style, keep me reaching across the Atlantic to get more from them. Poor J. Crew loses a lot of money to them from me...
