I was actually over the moon excited about the new Boden preview (I received the email last Tuesday), and I really really wanted to share it with you all here, but dang it all, I had to you know, grade, plan, sleep, etc., so I decided I should probably wait since I like the money I get and I do actually really like the job. So I put off my desire to share and waited. :-)
There are some really adorable, sweet, pretty pieces for Spring 2017. FINALLY, BODEN. Finally! They seem to have remembered the things that initially drew people to them and designed items for those of us that truly love quirky, colorful patterns in flattering, feminine silhouettes.
The email included a code, and since the preview is not affiliate related, I can share with you (normally I am bound to share only affiliate created coupons and codes). It is 4M2V. It gives you 20% off with free shipping and returns. It also expires October 28.
Tomorrow, Boden will be having a new sale, the diminishing discount sort. It will mean that your basket (barring clearance items or items more than 25% off) will be reduced by 25% off. This will go till Thursday. I have a coupon for it at the bottom of this post and I will make sure to update the sidebar of the blog before tomorrow morning. (I think I can also do a very quick review post, too, of items I have purchased over the past few months--a lot less than I used to, but there are still a few cute items to be had.)
Onto the (VERY) pretty:
Fleur Fitted Dress. Come on. Swoon. The border print is used so exquisitely in both versions. LOVE. As I own this Martha Dress, I think I will preorder the navy and red version. It is made from a lovely stretch cotton blend, so I know it will be perfect, as most of their stretch cotton blend items are.
Martha Top. This lovely print also shows up in a non-border print version as a top.
Isabelle Dress. This print is very Boden. It has the punchy colors, bold florals, and tailoring we {{had}} come to expect before Boden decided to become Britain's purveyor of a whole lot of blah. I mean we all know they have had winners over the past few years, but the items were not as plentiful and you had to seek them out amongst the sad-looking tees and frumpy trousers.
Philippa Top. Yep, the punchy colors are reversed on this stunning little number.
Riviera Skirt. This is the one item that reminds me most of Boden circa 2008. The lines are a bit more fitted (the fun skirts of the past were a bit more bell shaped), but the return to this kind of skirt with a nice friendly pattern is welcome (by a whole lot of us who read or write here).
Martha Dress. This print is verdant and reminds me of being in a lush growth of watercress. I love the Martha Dress (I bought my last one in a size 8 regular, which is true to size and not a long, which I normally choose).
Rita Ruched Dress. Instead of buying the green Martha dress, I am going to get this ruched dress instead, which features a border print in a precious pink floral. It is a lyocell knit, so I am going to size up to an 8 R instead of a 6 R as the lyocell combined with this fitted silhouette may be too tight for my frame, especially my lower half.
Riva Jacquard Dress. Okay, I know this seems more current Boden than that of what they have done in the past, but I do see a need for dresses like this in a lot of our wardrobes. I personally love having a structured, forgiving knit dress in a comfortable shape, that features pockets, for my daily teaching work. The red color is also very alluring, and is a right pick-me-up. It does appear to be very tomato colored, so if you are a cool coloring, then this may be too warm of a red. (It doesn't seem to be that true red that all skin tones can wear.)
Posy Shirt Dress. I am not preordering it, but I really wonder if I should since most of the cute printed shirtdresses made by Boden sell out right away? This is a print of a botanical garden so unusual and unexpected. This print in the skirt reminds me a whole lot of this seaside skirt from J. Crew back in their golden years. Love!
Marina Dress. This dress would get a whole lot of action in my closet. I could wear it with tights and a cardigan in winter, but leave it be with sandal for summer. I don't think it will sell out so I will wait to buy it, but it is on my list to purchase.
Isla Dress. What a special garment! I love the mix of the darker print with the lighter one. It is a print and not a jacquard. Sometimes jacquard fabrics have a reverse weave on the back and so you can use both sides in a garment much like this. I think, though, a process like that would have made this a whole lot more expensive, as jacquard fabrics are much pricier than stretch cottons. (Also not super spring or summer friendly!)
Lily Ponte Dress. It's the big sister of my Floral Ponte dress. :-) I do really like this one, too, but I think I have to hold off and hope for reviews before it sells out, since my curvy lower half is not really suited to this kind of shape. I need to know more about how it fits before purchase.
Lolly Dress. This bird print seems very subdued from this vantage point, but if you zoom on in, they are really cute. This dress also has pockets. :-)
Lucia Dress. So simple, but so elegant, so lovely, and so utterly perfect in linen for a summer night out. Yes! Good, Boden!
Off Duty Slim Jogger. Haha, I know, I know. But I love them. And I would wear them. All weekend long. (With the tee below.)
Juliette Top. They are birds! Wearing sailor hats. Oh, so so cute. This is a Johnnie b top, so it will only fit if you can wear a women's size 6 or smaller (the 15-16 is equivalent to a large 6 or small 8).There is a lot more to love. Definitely check it out.
Anyone else as jazzed about the return of the Boden we all know and love? (And I really hope they read my gushing review so they know some of us are really stoked!)
Here is the link to the current diminishing discount sale at Boden, 25% off for their 25th birthday. You must use code 8Y3R to get the 25% off!