Tuesday, May 28, 2013

Boden: Autumn Winter 2013 Preview Press Book!

The lovely (and especially generous) Lou of What Lou Wore 365 sent me a Boden press book that she picked up at the Boden preview day that they held a few weeks back.  (Lou had a lot of photos from that event, please do go to this post of hers to find all the links to the photos.)  Boden did hold a press day in NYC, but yours truly didn't know about it until after the event occurred.  :-P  I think I may just have to get on Twitter already so I can find out about these events beforehand so I can go.  (Mr. Dina thinks going to a Boden press day in NYC sounds right up my alley and has even said we could make a weekend of it--if we find out early enough of course!)

Before I start, though, Boden is having a diminishing discount on current spring/summer items.  As with all diminishing discounts, you get the best deal at the front part of the promotion, which is right now at 20% off (I have the coupon running in the sidebar and at the bottom of this post).  I don't have a lot of time to go into my picks, but if I grab a moment, I will get a few picked out for tomorrow!  :)

Anyhow, I don't want to blather on when there are pictures to be looked at...

Front Cover.  I was expecting a pamphlet.  It was a binder full of all sorts of beautiful photos.  :)  LOVE!

Inside front cover.  I lol-ed at the fact that the clear insert before the first page had copy DIRECTLY over the model's teeth, making her look like she has braces.

No braces.

Pages 2 and 3.  That coat is amazing, very mid-century mod chic.

Pages 4 and 5.  Not really feeling these pages.  The floral necklace is pretty, though.

Pages 6 and 7.  Another "meh" for me, but I have a feeling some of you are gonna love these two images.

Pages 8 and 9.  I was just thinking that I needed a navy blue bag, and voila, there it is.  :)

Pages 10 and 11.  Flirty dress in a print that reminds me of J. Crew's heart print from a couple years ago.  The skirt also is reminiscent of one of J. Crew's dotty skirts.  I am a teeny bit bothered that they couldn't line up the dots in the center seam, though.

Pages 12 and 13.  The boho peasant top is pretty, and the Fair Isle sweater is beautiful in that shade of gold.

Pages 14 and 15. For you J. Crew bubble necklace fans, Boden has their own version which is slightly less in your face.

Pages 16 and 17.  These two images are my favorite in the whole book (besides the *adorable* baby Boden photos, of course).  I think I must have a pair of those wine-colored high heeled oxfords.

Pages 18 and 19.  Bit ho-hum, but I really like the silver chair.  ;)

Pages 20 and 21.  All the bags.  Hold them right now!  That pink coat, though, omg, so scrumptious.  That one is definitely on my wishlist.

Pages 22 and 23.  Anyone a fan of these long sought after Penelope Mary Janes from J. Crew?  Here is a near duplicate!

And hahahaha at the pose the model is doing on the right.  I seriously hope she has on some invisible "trousers," because saying "pants" here makes it truly hilarious for my British blog friends.

Pages 24 and 25.  That blue skirt looks promising, and the lace tee in that vibrant jade is dreamy.

Pages 26 and 27.  That spotted bag is definitely derivative.  I think they had that back in 2009, if I am not mistaken.  The light blue a-line skirt is a great color, very unexpected for the fall and winter.

Pages 28 and 29.  This screams spring.  Very pretty, but unless that skirt is wool, I don't know how well it will sell.

Pages 30 and 31.  Nice close-ups of the items.

Pages 32 and 33.  I adore the styling on the left hand side, very preppy.  And if you love the Janey flats from J. Crew, there is a dupe from Boden in amazing jewel tones for the fall.

Pages 34 and 35.  Last photo for womenswear and first for Johnnie b.

Pages 40 and 41.  I didn't photograph all the Johnnie b., mini, or baby, but I did photograph my favorite images from each line.  This one above shows the sort of clothing that we full grown women can steal from Johnnie b., since their 13-14 and 15-16 fit like a Boden size US 2-4 and Boden US 6-8.

Pages 58 and 59.  This little girl is so pretty!  I must try and recreate this outfit for my own beautiful daughter.  :)

Pages 94 and 95.  Have to end the Boden photos with this image.  GAW--So so cute and squishable!

Okay, that's it for today.  I understand that bodenpreview.com should be up and running with all sorts of pre-orderable items by the end of this week, so I will definitely alert you when that happens.  :)

Any picks from what you see above?

Also, another BIG THANK YOU to Lou for sending this book to me!

As promised, below is the link to the Diminishing Discount sale going on at Boden right now.